Music, babies, buildings to “Go Red” to raise awareness of heart health
National Wear Red Day is Friday, February 3
NASHVILLE, Tenn. (January 30, 2012) – Country music artists and writers. Babies and buildings. Art and fashion. They will all be “going red” during the next week in support of the American Heart Association and the Go Red For Women movement.
It’s all part of American Heart Month starting February 1, and National Wear Red Day on Friday, February 3, which reminds everyone that heart disease is still the No. 1 killer of women age 20 and over, killing approximately one woman every minute, including nearly 10,000 Tennessee women per year. More women die of heart disease than the next four causes of death combined, including all forms of cancer. But only 1 woman in 5 believes heart disease is her biggest threat. National Wear Red Day is part of the American Heart Association’s Go Red For Women® movement to make women aware of their risk of heart disease and learn how to make healthy lifestyle changes to prevent it. Up to 80% of cardiovascular disease is preventable.
Well-known media personalities, iconic buildings, businesses, and millions of people across America will all show their red starting this week and continuing throughout the month.
How is Middle Tennessee “going red”? Highlights include:
Revive Goes Red – Feb. 2
REVIVE: WINTER REFRESH, presented by Baptist Hospital and Hutton Hotel, is a "ladies only" event featuring hors d'oeuvres, wine, chocolate, health screenings and a chance to ask your personal health questions to Nashville's leading health experts - all hosted at Nashville's hippest hotel. 50% of proceeds go to the American Heart Association. Get the latest suggestions and recommendations for your heart and general health. http://reviveherhealth.com/events
Babies Go Red – Feb. 3
On Friday the 3rd, babies in the nursery in Saint Thomas Heart at Baptist Hospital and Saint Thomas Heart at Middle Tennessee Medical Center will wear custom-made, newborn-sized red knit caps – instead of the traditional pink and blue – in honor of National Wear Red Day. Many of the women in these babies’ lives, including their mothers, grandmothers, aunts and sisters, or even the babies themselves, could be affected by heart disease at some point during their lifetime.
(ED. NOTE: FOR INFORMATION ON MEDIA ACCESS, PLEASE CONTACT KRISTI GOODEN AT SAINT THOMAS HEALTH AT (615) 428-1039 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it )
Country Music Hall of Fame Goes Red – Feb. 3 through April
On Friday, the Country Music Hall of Fame® and Museum is opening a spotlight exhibit, Something in Red, in support of the American Heart Association and Go Red For Women®. The exhibition, which will feature red dresses from country stars including Sara Evans, Naomi Judd, Lorrie Morgan, the JaneDear girls and Julie Roberts, will run from Feb. 3 through April.
Macy’s Goes Red – Feb. 1-5
Stop by Macy’s for their annual Wear Red Sale between Feb. 1 and 5. Anyone wearing red will receive all-day savings throughout the store. Customers not wearing red can purchase a red dress pin for $2 and receive the all-day savings. And from Feb. 1 through Feb. 14, for every Valentine sent through Macy's Facebook page, Macy's will donate $2 to Go Red For Women, up to $250,000.
Buildings Go Red – Feb. 3
In a nighttime show of “red” unity on Feb. 3, buildings in Middle Tennessee will be lighting their exteriors with red lights starting at sundown to mark National Wear Red Day. The red lights will stay on all evening. The confirmed list includes:
- Tennessee State Capitol
- The Tennessean building (1100 Broadway)
- Adventure Science Center
- Twist Etc. art gallery in the Arcade, Nashville
- Nashville Electric Service, 1214 Church St., Nashville
- Clear Channel Radio building, 55 Music Sq. W., Nashville
- American General Life and Accident Insurance Co.- 2000 American General Way, Nashville
(ED. NOTE: An updated list will be sent out on Thursday, Feb. 2.)
Tennessee Legislature Goes Red
Rep. Brenda Gilmore is introducing a resolution to proclaim Friday, February 3 as National Wear Red Day in the State of Tennessee.
Art Goes Red – Feb. 4
Contemporary art gallery Twist Etc. will feature the work of Nashville-based artist and National Go Red For Women spokesperson Lori Anne Parker-Danley in a multimedia exhibition entitled The Garden of Evolution from Feb. 4–26, 2012. A portion of proceeds will benefit Go Red For Women.
Songwriters Go Red – Feb. 7
Next week on Feb. 7, the Winterfest songwriter event at 3rd and Lindsley, presented by Singles Only, will feature several Grammy Award-winning writers among their talented group, all for the American Heart Association. Renowned writers Bob di Piero, Liz Rose, Lori McKenna, Hillary Lindsey, Eric Paslay and AngaLeena Presley (Pistol Annies) are among those scheduled to perform, with additional writers from Cal IV Entertainment, Roots Three Music, BMG Chrysalis and more. Event begins at 6 p.m. Tickets are $5 at the door, with 100% of the door proceeds going to the association.
Businesses Go Red – this week and throughout February
Many businesses around Middle Tennessee will participate in National Wear Red Day and American Heart Month during February by asking employees to wear red, decorating interior areas in red, sharing heart health information, providing free services or hosting internal fundraisers or public events. Some of the businesses are:
- Affinion
- Bank of Tennessee
- Caterpillar Financial
- CBS Outdoor
- Centennial
- Comdata
- Clarksville Library
- Daughters of the American Revolution
- Deloitte
- EFT
- Freeman Co.
- Healthways
- HMS
- InfoWorks
- Middle Tennessee Medical Center
- Miller and Martin
- Montgomery County Mayor’s Office
- Reliant
- Saint Thomas Heart
- Skyline Medical Center
- Summit Medical
- UPS
- Vanderbilt
- Verizon
- Williamson Medical Center
- Williamson County
- WRVW 107.5 The River
- WZTV Fox 17
Any company or civic group interested in going red this month can download a free toolkit at GoRedforWomen.org/WearRedDay/Resources.
Nationally, other “red” activities include:
Facebook Goes Red
The American Heart Association and Go Red For Women invite Facebook users to join the first-ever National Wear Red Day Challenge at www.Facebook.com/GoRed. All are invited to post their most inspired “red” picture or video on the Wear Red Day Challenge tab, and then encourage their friends to vote. There will be winners in 13 original categories. Submissions will be accepted until February 23. Winners will be announced on February 25.
Film Goes Red
Emmy-nominated actress Elizabeth Banks (30 Rock, new film release The Hunger Games) directs and stars in the hilarious short film, “Just a Little Heart Attack.” The film educates women about the reality of heart disease and encourages them to put their health first. Visit Facebook.com/GoRed or http://youtu.be/t7wmPWTnDbE to watch.
Latinas Go Red
Go Red Por Tu Corazón is asking Latinas to live for their heart and learn more about how they can make heart-healthy choices to reduce their personal risk for heart disease, take action to protect their families’ hearts and make a difference in their communities. Heart disease remains the No. 1 killer of Hispanic women and only 44 percent of Hispanic women know that heart disease is their greatest health risk. Learn more at GoRedCorazon.org.
About Go Red For Women®
Go Red For Women® is part of the American Heart Association’s solution to help save women’s lives. With one out of three women still dying from heart disease, the association is committed to fighting this No. 1 killer. GoRedForWomen.org, a premiere source of information and education, connects millions of women of all ages and gives them tangible resources to turn personal choices into lifesaving actions. For more information, please visit GoRedForWomen.org or call 1-888-MY-HEART (1-888-694-3278). Go Red For Women® is nationally sponsored by Macy’s and Merck & Co., Inc. and locally sponsored by Saint Thomas Heart. Local media sponsors include Fox 17, WRVW 107.5 The River and CBS Outdoor.



